Powerstep Insoles (“Powerstep”, “we”, “us”, or “our”) respects your privacy and is committed to protecting your personal data. This privacy policy describes how we collect, use, and disclose personal data when you visit our website or make a purchase.
Please review this policy before using our site or submitting any personal data. By using powerstepinsole.com or providing personal data to us, you agree to the practices described in this privacy policy.
Who We Are
Powerstep Insoles is the controller and responsible for your personal data collected through the website powerstepinsole.com and our related domains, products, services, content, software, servers, and device applications (collectively the “Services”).
Our mailing address is:
Powerstep Insoles
123 Shoe Drive
Cincinnati, OH 45202
Our data protection officer can be contacted at privacy@powerstepinsole.com.
Information We Collect
We only collect personal data that helps us achieve the purposes set out in this policy or notified to you on collection. Categories of personal data we may collect include:
- Contact Data: Full name, email, phone number, mailing address
- Account Data: Usernames, passwords, purchase history, order details, rewards program activity
- Payment Data: Credit/debit card numbers, billing address, payment amount, payment date
- Profile Data: Preferences, feedback, survey responses, social media handles
- Tracking Data: IP addresses, devices used, pages visited
- Marketing Data: Open and click rates, ad interactions, preference opt-ins
- Communications Data: Conversation history, support tickets, call recordings
- Employment Data: Applications, resumes, demographic info (from applicants)
We also collect Aggregated Data such as statistical or usage data that cannot directly identify you. Aggregated Data helps us improve our Services but does not personally identify you.
How We Get Personal Data
We collect personal data when you:
- Create an online account or place an order
- Sign up for promotions or newsletters
- Interact on our website, apps, or social media
- Contact us with inquiries or for support
- Take our surveys or participate in promotions
We also get data from third party sources, including:
- Referral sites that send users to our website
- Social media sites when you connect or interact
- Marketing partners and advertising services
- Analytics providers to analyze website traffic
- Credit agencies, fraud prevention services, payment processors
- Recruiters and hiring assessment services (for job applicants)
How We Use Personal Data
We use personal data to pursue our legitimate interests in operating, improving, and marketing our Services. This includes:
- Provide, operate, and improve our Services.
- Process orders and send related information such as confirmations, invoices, tracking details.
- Respond to customer inquiries and fulfill support requests.
- Send operational communications such as order confirmations, password reset notices, etc.
- Personalize experience and recommend relevant products and services.
- Conduct analytics to inform business strategy and marketing.
- Prevent and detect security threats, fraud or other criminal or malicious activities.
- Enforce our Terms of Use or other legal rights.
- Consider job applicants for open positions.
- Comply with legal obligations and requirements.
We only retain personal data as long as necessary to fulfill the purposes for which it was collected or as required by law. Ongoing retention is subject to satisfactory internal audits.
How We Share Personal Data
We do not sell personal data to third parties. We only share data with third parties assisting us in pursing the purposes outlined above, including:
- Service providers that help operate our Services such as website hosting, order fulfillment, payment processing, marketing, and customer support vendors. Our contracts prohibit them from using data beyond what is required by their services.
- Advertising partners to help determine relevant ads you may be interested in on other sites.
- Social media platforms if you interact with our pages or accounts.
- As part of a corporate transaction, such as a sale, merger or acquisition.
We may also share personal data with law enforcement or government agencies if required to comply with legal process, enforce our policies, or as evidence of a crime. Such data will only be shared on request and is not proactively monitored or reviewed.
Your Data Privacy Rights
As a data subject under GDPR and other privacy laws, you have the following rights with respect to your personal data:
- Request access to or copies of your personal data
- Request rectification of any inaccurate data
- Request erasure of personal data in certain circumstances
- Restrict or object to processing of personal data
- Complain to relevant authorities if you feel we are improperly handling your data
To submit a request on the rights above, please contact our data protection officer via email at privacy@powerstepinsole.com. Please note requests may be subject to limitations or restrictions as permitted or required by law.
Advertising and Online Tracking
We participate in online advertising services that place cookies and other identifiers on your browser when you visit our website. These services allow us to show you advertisements that may interest you on other sites you subsequently visit across the internet.
You can opt-out of receiving online behavioral ads from any participating advertising network by visiting optout pages like aboutads.info and networkadvertising.org. Note that opting out does not prevent you from seeing ads – it just limits the targeting to non-interest based criteria.
Our website does not respond to Do Not Track (DNT) signals at this time. To limit tracking by online analytics tools on our website, use your browser’s incognito or private mode.
Data Security
We employ appropriate technical and organizational measures to protect your personal data commensurate with the sensitivity of the data being processed. Physical access to sensitive data is limited to authorized employees on a strict need-to-know basis and subject to access reviews.
While we follow generally accepted standards to protect data, no method of electronic storage or transmission is 100% secure. We cannot guarantee the absolute security of your data.
International Data Transfers
Powerstep Insoles operates globally, which means data you provide may be shared with our affiliates, partners, or cloud-based services worldwide as needed to provide our products and services to you.
Where required under GDPR or other law, we rely on adequacy decisions, standard contractual clauses, and other safeguards to enable secure international data transfers. Please contact our data protection officer if you would like to see a copy of the specific safeguards applied to data transfers outside the EEA.
Changes to this Policy
We may change this privacy policy from time to time. The updated privacy policy will be posted on powerstepinsole.com with the date it was last revised indicated. We recommend you check back periodically for updates.
How to Contact Us
For any queries about this privacy policy or your personal data rights, please contact us:
Email: privacy@powerstepinsole.com
Address: Powerstep Insoles, Attn: Privacy Officer, 123 Shoe Drive, Cincinnati, OH 45202
Thank you for choosing Powerstep!
